Summer drink drive campaign launched

THINK! and ACPO are both elevating their efforts to tackle drink driving over the summer months

A mix of radio adverts, posters and an online film will be pushing the message home to motorists not to get behind the wheel after a summer barbeque and the devastating consequences that drink driving has on motorists and others. ACPO plans to carry out extra checks on motorists over the summer.

A survey by THINK! shows that motorists rely on their car to provide a better quality of life and would be devastated if they lost that privilege.

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